Ten years ago, the world of weddings and events looked very different. Radhika, founder of Rad Occasions, saw an opportunity to ask “why?”—why things were done a certain way—and to reimagine weddings with the environment and community in mind by helping couples create their dream day while making thoughtful, sustainable choices.
From Tradition to Transformation
Like many new business owners, Radhika initially followed established traditions. But after a couple of seasons, she began questioning the status quo. She encouraged couples to express themselves fully and explored creative alternatives to reduce waste. Over time, Rad Occasions evolved to focus on quality over quantity, sustainable swaps, and meaningful community contributions.
Sustainability at the Core
Sustainability isn’t an afterthought, it’s a guiding principle. Growing up with eco-conscious habits, Radhika brought this ethos into her business, adopting a “progress over perfection” mindset. Some of the ways Rad Occasions practices sustainability includes going paperless within the business. encouraging couples to rent instead of buy, donating floral arrangements after events, and sourcing local goods and services whenever possible. Becoming BC Green Business certified inspired the creation of a sustainable wedding guide, making eco-friendly planning approachable for couples who are new to sustainable events.
Partnerships for a Greener Future
Finding like-minded vendors hasn’t always been easy, but growing awareness of environmental impact has opened doors to collaboration. Partnering with sustainable vendors ensures every aspect of an event is thoughtful and responsible. A standout collaboration was the Kinder Weddings Conference, hosted with Paper Heart Films in February 2025 at the Parkside Hotel. This event brought together wedding vendors from across Vancouver Island to showcase how local, eco-conscious partners can reduce waste without compromising the couple’s vision or guest experience.
Looking Ahead
As more couples prioritize intentional, sustainable experiences, vendors like Rad Occasions play a crucial role in leading the conversation. By continuously learning, innovating, and sharing best practices, Radhika aims to educate couples, elevate the industry, and make a lasting impact on both the environment and the community.
Interested in planning a sustainable event, seeking consultation, or exploring mentorship opportunities? Learn more at radoccasions.ca.